Jarunee has almost 10 years’ experience in academic research covering topics including tourism image and strategies, startups and the freelance industry in Thailand. She has experience in sale, PR and marketing, translation and emceeing. She’s a founder of Boomibox Make-up Artist, Chiang Mai Coffee Lover Group and a former CEO and co-founder of Katunyou and Havest Hub. She’s also the winner of several pitching competitions. In 2017, Katunyou was selected by DEPA to participate in the Startup@Asian in Singapore. She is also a team member of TEDx ChiangMai and a traditional Lanna singer.